Original Jaffa Cakes have been around for decades, with their staple orange filling being adored by many.
But there’s now a new flavour on the block, as McVitie’s is launching a pineapple flavoured twist on the classic treat.
Limited edition flavour
The new pineapple Jaffa Cake has a normal cake base and covering of chocolate on the top, but the jelly layer in the middle is pineapple flavoured.
This new fruity flavour is a limited edition, and will be available alongside the orange flavour, and both the strawberry and lemon and lime flavours – which were originally limited editions, but became a permanent edition to the Jaffa Cakes offering.
Where can I buy pineapple flavoured Jaffa Cakes and how much do they cost?
Boxes of the new tropical flavour are available to buy now at Morrisons. They can be purchased both in store and online. You can get 10 Jaffa Cakes for £1.
You can also buy the new flavour in a cake bar version, with Tesco selling five of the cake bars for 65p.
The new flavour has split opinions on social media, with some Twitter users rejoicing over the pineapple additions, with others not so sure.
One Twitter user commented, “Yeah yeah….. but Morrisons selling pineapple jaffa cakes……. The future is now,” as another added, “I want those pineapple Jaffa Cakes”
Someone posted a photo of the new Jaffa Cakes, writing, “These look amazing. Can never get enough pineapple flavoured products. Especially jaffa cakes.”
These look amazing. Can never get enough pineapple flavoured products. Especially jaffa cakes pic.twitter.com/aMG1t5ojDM
— Shane Mc Quillan (@shanesaysthat) January 27, 2020
While another added, “You can now buy pineapple Jaffa cakes and I just .. i’m just trying to figure out what I did to be so blessed in this lifetime.”
However, not everyone was impressed with the new flavour, with one tweeting, “Pineapple flavoured Jaffa cakes sound like something i can’t really get behind.”
Pineapple flavoured Jaffa cakes sound like something i can't really get behind
— tom nook (@xchloehatesyou) January 28, 2020
Other Jaffa Cake flavours
The lemon and lime flavour Jaffa Cakes first popped up a few years ago, with McVities originally bringing the flavour out for Halloween, in special themed boxes.
They also caused controversy with some consumers, but in the middle of 2018 they came back by popular demand and now remain on shelves permanently.
In September 2018, the strawberry flavoured Jaffa Cakes first hit the shelves, returning once again in February 2019 after demand grew high enough. They are now available to purchase in Tesco, costing £1 for a pack of 10.